Sales and Marketing

RedCloud’s client was seeking experts in workforce optimization, strategies, and technologies to optimize the forecasting and scheduling of a globalized team of customer support engineers. CHALLENGE A client was seeking to provide an overall workforce management (WFM) assessment, tool integration, BI and analytics, forecasting, pattern analysis, and custom...

A global Fortune 500 software company rolled out a new subsciption business model for technical support services. This new model was designed to simplify enterprise customer purchasing, reduce administration, and standardize pricing. CHALLENGE Just prior to roll-out, the company realized the new program would challenge the sales...

RedCloud’s multinational technology client often encountered local-country challenges in account penetration when selling to globally dispersed customers. These challenges, whether geographical, local-language, or local-market related, inhibited customer satisfaction, opportunity identification, and deal-closure. CHALLENGE The client needed to organize and quantify their sales support program, which was in...

Numerous stakeholders were creating an ever-expanding number and variety of sales materials to support the ongoing collateral needs of field and partner sales teams at a global software company. CHALLENGE Over time, critical resources for selling the company’s cloud-computing services devolved into an assortment of presentations without...

A multinational technology company created a sales support program specifically to address local country challenges for globally dispersed accounts, however quickly recognized the inability to both centrally manage the program and measure its effectiveness. CHALLENGE Both factors caused the company’s leadership to question the program’s effectiveness, and...